Year Up

San Francisco, CA

Year Up is an organisation that provides urban young adults with the skills, experience, and support to reach their potential.

AUDIENCE

Year Up Bay Area locations have their own website to magnify the impact it has made on all the talented individuals that has come through its doors. Here, a prospective trainee can hear from alumni about their journey with Year Up and how much it has changed their lives. As well as alumni who have graduated from the program.

CONCEPT AND EXECUTION

I gave UX/UI consultations to the developers on their web page, from alignment of buttons/text to feedback on the user experience of when you open the menu. Before, the page had inconsistent text font and unnecessary hover animations. I stripped it to make it cleaner and added phone/location icons to the menu making sure that it didn’t feel like they were hovering text.

It was also important for prospective students to see and hear the stories of alumni who’ve succeeded in the program - I made sure to push that to the headers and the first portion of content. As well as adding CTAs to join frequently throughout the page.